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ShinDigger Brewing uses New Cepac Sustainable Beer Packaging Solution

Manchester-based ShinDigger Brewing Co has partnered with Cepac to create sustainable packaging for its full product range. ShinDigger approached Cepac, the corrugated packaging producer, to develop a shelf-ready, sustainable product for the brand’s 12-packs of 440ml cans. In a move to reduce its impact on the environment, the brewer has replaced a tray and shrink […]

Beer Sponsorships: Boulevard Brewing Co. Signs Royals Whit Merrifield to Sponsorship Deal

Boulevard Brewing Company, the Midwest’s largest craft brewery, has announced details of the first endorsement of a craft beer by a Major League Baseball player. Kansas City Royals’ second baseman and outfielder Whit Merrifield will star in Unfiltered Whit, a campaign for Boulevard’s classic Unfiltered Wheat Beer. The campaign includes advertising, merchandise, a sweepstakes and […]

Beer Packaging: Pride Pils Cans by DC Brau, Designed by Artist Maggie Dougherty

DC Brau ( and The Washington Blade ( are thrilled to announce this year’s winner of the 3rd annual Pride Pils Can Design competition is local DC artist Maggie Dougherty ( Her vibrant and inspiring label depicting notable LGBTQ Activist and prominent Stonewall figure Marsha P. Johnson, best known for her tireless work on behalf […]


Study Success And Failure When You Want To Grow​

"Negative feedback is good medicine for a company even when it is unfounded."
Sam Calagione
Dogfish Brewing

Beer & Marketing Insights, Analysis, Opinions and Deep Dives

Brewery Marketing On A Budget

Valpak has a great little article on 5 marketing tips for creative marketers. : The craft beer scene has exploded in recent years, making up $26 billion of overall U.S. beer sales in 2017 alone. This rise in popularity has contributed to a rise in the number of breweries across the country.…


Learn From The Best When You're Ready To Grow​

“The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow.”
Seth Godin
Marketing Visionary

Beer & Marketing People: Interviews, How-To Guides and Resources

Beer People: Constellation Brands Brings in New VP of Digital Marketing

Constellation Brands, Inc., a leading beverage alcohol company, announced that Karena Breslin has been promoted to senior vice president, digital and media. In her new role, Breslin will provide leadership and strategic direction to Constellation’s media, e-Commerce, digital marketing and marketing technology teams, continuing to drive best-in-class results for Constellation’s brand marketing efforts in beer, […]

Beer Marketing Jobs: Odell Brewing Hiring a Marketing Project Manager

Since 1989, the culture of family and collaboration has thrived, fostering a brewery full of beer-centric people. It is this passion for beer that inspires Odell Brewing to create quality, hand-crafted and innovative brews. Odell Brewing is committed to providing exceptional service to its customers while making positive contributions to their co-workers and community through […]


See Who Is Getting New Gigs And Find Your Next Beer Marketing Gig

Beer Marketing Hires and Beer Marketing Jobs

Beer Marketing Jobs: Fort George Brewing Director of Marketing

Fort George Brewery is announcing its search for a Marketing/Sales Director. The Marketing/Sales Director position oversees all efforts that drive sales and promote the brand, story, and culture of Fort George Brewery. Fort George Brewery is a growing company which operates two separate breweries (small-batch and production/packaging), a craft-only distributorship, two full-service destination restaurants, and a […]

Beer Marketing Job: Maplewood Brewing Part Time Brand Ambassador

Maplewood Brewing is hiring 2 Part Time Positions Available:  Brand Ambassador specific to South Chicagoland.  Brand Ambassador specific to NW Indiana.  Responsibilities:  Conduct samplings and promotions with existing On & Off Premise Accounts. Set up all required equipment and attend Regional Events and Festivals. Represent Maplewood in the market in a professional and positive manner. Follow […]

Beer Marketing Job: John Hass Assistant Marketing Manager

Associate Marketing Manager  This position balances strategic direction and oversight with direct development and implementation of marketing campaigns and promotions, coordinating cross-functional project teams, and deriving insights from analysis to build customer relationships and improve our organization or brand’s market position and impact. This role also supports in-house and agency marketing efforts by analyzing customer […]

Beer Marketing Job: Hops N Grain- Sales and Marketing

Hops & Grain Brewing was started in 2011 with a passion for community engagement, environmental stewardship and product quality innovation. In our 7 years of operations we’ve grown into two locations in Austin and San Marcos, TX and we have recently completed construction of our new production facility. We are looking for a driven, passionate […]

Beer Marketing Job: Director of Brand & Marketing – Crooked Hammock

JOB DESCRIPTION Director of Brand & Marketing – Crooked Hammock Crooked Hammock Brand OverviewLaunched in 2015, Crooked Hammock Brewery is a brand geared towards lovers of the ‘Backyard Beach Escape’ and lovers of the coastal lifestyle. As we define it, Backyard Beach Escape evokes the feeling of your trip to a beach getaway where you […]

Beer Marketing Jobs: Harpoon Brewing Digital Marketing Manager

POSITION OVERVIEW  The Digital Marketing Manager reports to the Vice President of Marketing and leads the development and delivery of all Harpoon and UFO digital marketing across our owned channels. These channels include web, email, and social media. Given the ever-increasing role of digital communications, the Digital Marketing Manager will drive the creative process for […]


Description Objective This position will lead the digital marketing practice for the CANarchy Craft Brewery Collective. Working closely with our breweries, this role will be charged with developing and implementing a 360 digital marketing practice including social, content, media, search, and more. Reporting to the VP Marketing, the Director of Digital Marketing will be positioned […]

Beer Marketing Job: Baja Brewing, Sales & Marketing Coordinator/Office Manager

We are looking for a motivated responsible person to manage our home office in Manhattan Beach, organize and run companies marketing events, and perform account relations.  This individual must be self-motivated, outgoing, and extremely likable.  Their responsibilities will include, but are not limited to the following:  Managing and preforming simple office duties at our office […]

Beer Marketing Job: Cigar City, Marketing Manager

Description Objective The Cigar City Marketing Manager is a premier role at one the world’s most highly-regarded breweries. This position will oversee all marketing efforts on behalf of the brewery. Reporting directly to the COO, the Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans in order to attract new consumers, retain […]

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