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Beer People: Constellation Brands Brings in New VP of Digital Marketing

constellation brands

Constellation Brands, Inc., a leading beverage alcohol company, announced that Karena Breslin has been promoted to senior vice president, digital and media. In her new role, Breslin will provide leadership and strategic direction to Constellation’s media, e-Commerce, digital marketing and marketing technology teams, continuing to drive best-in-class results for Constellation’s […]

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Beer Marketing Jobs: Market Development Manager at Anheuser-Busch

Anheuser-Busch

Summary: Anheuser-Busch is actively seeking a Market Development Manager position (Full Time) to support local program initiatives for Anheuser-Busch. The Market Development Manager will manage the execution of on premise programming in key accounts. A successful candidate has an: Ability to combine experience and insight to determine how to best […]

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Beer Marketing Jobs: Stormalong Cider Hiring a Marketing Manager

stormalong cider

COMPANY DESCRIPTION: We are a rapidly growing craft cider producer located in Sherborn & Leominster, MA. JOB DESCRIPTION:   Work with our team developing and executing marketing efforts to build brand awareness.  Target and manage effective sampling and promotional appearances.  Contribute to social media content and online initiatives.  Assist in the conception and production […]

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Marketing People: Constellation Promotes Mike McGrew to Senior Vice President, Corporate Communications

Constellation Brands, Inc. a leading beverage alcohol company, has announced that Mike McGrew has been promoted to senior vice president, corporate communications. McGrew is responsible for providing leadership and strategic direction to the company’s communications teams, which develop and execute internal and external communication strategies designed to enhance Constellation’s reputation […]

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Beer People: Cascade Brewing Hires Kirsten Karkanen as Marketing Associate

Kirsten Karkanen

In more great beer marketing people news Cascade Brewing has announced that Kirsten Karkanen will be taking on a new role of marketing associate for Cascade Brewing. Karkanen will be primarily responsible for managing the company’s social media platforms as well as working on design and graphics for the Cascade brand. […]

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Six Tactics For Keeping Your Brewpub Relevant

beer marketing

The Brewers Association is awesome. Seriously join now if your brewery is not already a member. They wrote an evergreen article about staying relevant in changing times. Targeted for brewpubs it nevertheless applies to almost any customer facing beer brand. We have the first half here. Read to the end […]

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Marketing Moves: MillerCoors Names New CMO

MillerCoors CMO

MillerCoors today named Kraft Heinz executive Michelle St. Jacques as its new chief marketing officer, the first woman to ever hold the role. St. Jacques was most recently senior vice president and global head of brands and capabilities for Kraft Heinz. She’s scheduled to start February 4. “Michelle has been […]

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