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New Beer App from BeerAdvocate Launches This Month

beer advocate app

BeerAdvocate, the world’s oldest and most diverse online beer community, will launch a powerful new app for reviewing ales and lagers in April. Available as a free download via the iTunes App Store and Google Play and featuring a beautiful design from Heavy Craft, Beers by BeerAdvocate is the result of more than a year […]

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Beer Marketing Jobs: DIGITAL MARKETING DIRECTOR – CANarchy

Description Objective This position will lead the digital marketing practice for the CANarchy Craft Brewery Collective. Working closely with our breweries, this role will be charged with developing and implementing a 360 digital marketing practice including social, content, media, search, and more. Reporting to the VP Marketing, the Director of Digital Marketing will be positioned […]

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2018 CRAFT BEER BRANDING TRENDS

Our friends over at CODO Design wrote a really smart on design trends for 2018 in Craft Beer. Here is an excerpt: Craft beer in 2018 is off to a fun start: 6,000+ breweries, major trademark infringement lawsuits, more acquisitions and closings, more mixed culture beer, glitter beer(?), and the continued craze that is hazy-juicy-milkshaky-New Englandy IPAs. […]

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Beer People: Constellation Brands Brings in New VP of Digital Marketing

constellation brands

Constellation Brands, Inc., a leading beverage alcohol company, announced that Karena Breslin has been promoted to senior vice president, digital and media. In her new role, Breslin will provide leadership and strategic direction to Constellation’s media, e-Commerce, digital marketing and marketing technology teams, continuing to drive best-in-class results for Constellation’s brand marketing efforts in beer, […]

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Heineken Partners With Digital BeerBoard

BeerBoard, the leader in real-time data, insights and consumer engagement for the hospitality industry, announced that Heineken USA has signed on as the company’s newest brewing partner. The move adds one of the world’s leading consumer product companies to BeerBoard’s growing client list. Heineken USA features industry-leading brands, including Heineken, Dos Equis and Tecate. Driven by BeerBoard’s SmartBar platform, Heineken […]

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New Belgium Brewing Partners with Brooklyn Bicycle Company to Create Custom Cruisers

new belgium bike

New Belgium Brewing has teamed up with Brooklyn Bicycle Co. to build its 2019 coveted custom cruisers. Over the last 20 years, New Belgium has partnered with some of the world’s most storied bike makers including Schwinn, Electra, Felt, Spot, and Detroit Bikes to make beautiful, human-powered masterpieces that have become collector’s items and pieces […]

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Beer Marketing Jobs: Odell Brewing Hiring a Marketing Project Manager

Since 1989, the culture of family and collaboration has thrived, fostering a brewery full of beer-centric people. It is this passion for beer that inspires Odell Brewing to create quality, hand-crafted and innovative brews. Odell Brewing is committed to providing exceptional service to its customers while making positive contributions to their co-workers and community through […]

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Beer Marketing Jobs: Stormalong Cider Hiring a Marketing Manager

stormalong cider

COMPANY DESCRIPTION: We are a rapidly growing craft cider producer located in Sherborn & Leominster, MA. JOB DESCRIPTION:   Work with our team developing and executing marketing efforts to build brand awareness.  Target and manage effective sampling and promotional appearances.  Contribute to social media content and online initiatives.  Assist in the conception and production of marketing collateral.  Visit with targeted […]

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Marketing People: Constellation Promotes Mike McGrew to Senior Vice President, Corporate Communications

Constellation Brands, Inc. a leading beverage alcohol company, has announced that Mike McGrew has been promoted to senior vice president, corporate communications. McGrew is responsible for providing leadership and strategic direction to the company’s communications teams, which develop and execute internal and external communication strategies designed to enhance Constellation’s reputation with key stakeholders and support […]

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