The Brewers Association (BA)— the not-for-profit trade group dedicated to promoting and protecting America’s small and independent craft brewers— has released its 2019 Beer Style Guidelines. These guidelines serve as a resource for brewers, beer judges and competition organizers including the Great American Beer Festival and World Beer Cup, and are assessed and adjusted annually […]
Karl Strauss Brewing Company and Taylor Guitars are celebrating the arrival of ReGreen Brut IPA with a Release Party on Friday, April 26th at the Karl Strauss Tasting Room. Not only is this the first opportunity to taste the beer, but the event will also feature appearances from Bob Taylor, Karl Strauss Brewmaster of R&D […]
Instagram is an incredibly important tool for any beer marketer. It’s a goto platform for engaging with your target customers. But it’s also hard to do it right. So Craftbeer.com came up with 9 breweries you should follow (and imitate) on Instagram Instagram is an incredible tool for building a following, whether you’re a band, […]
The Brewers Association (BA)—the not-for-profit trade association dedicated to small and independent American craft brewers—announced the results of the 2018 World Beer Cup Awards. The largest competition to date, the awards were presented at the conclusion of the Craft Brewers Conference & BrewExpo America® at Music City Center in Nashville, Tenn. View 2018 World Beer Cup Winners List and Fact Sheet [PDF]. […]
The North American Guild of Beer Writers, along with support from the Brewers Association, is now accepting applications for its second Diversity in Beer Writing Grant. The goal of this grant is to highlight the value of stories that can showcase diversity and inclusion – in all its forms and challenges – within beer. To […]
So many beer festivals. So many beers. Whats an aspiring beer company to do? Do you attend/pour at many or just a few? Local or regional or national? Those deeper questions will be for another deep dive article. But for now these are 5 really excellent beer festivals you should attend or better yet pour […]
Brewers Association always has excellent data! They recently wrote an article about the growth of #craftbeer in the US. Lot’s of data, lot’s of stats and interesting results. Here is an excerpt. As the number of farm and rural breweries has grown, I’ve recently gotten several inquiries about whether rural breweries have increased in popularity […]
Trademarks are serious business. Trademarks in consumer products like beer are even more serious. Getting it right can mean raging success. Getting it wrong can mean your cult beer that is driving your growth can embroil your brewery in a gut wrenching trademark dispute with Cease and Desist letters covering every surface. A recent article […]
