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San Diego Craft Beer Impact: 6,200 jobs, economic impact $1.1 billion

san diego craft beer marketing

San Diego’s independent craft brewing industry continues to be a powerhouse in the region, with an economic impact of about $1.1 billion in output and $802 million in revenue in 2017. Made possible by California State University San Marcos (CSUSM) Office of Business Research and Analysis, in collaboration with the San Diego Brewers Guild (SDBG), the 2018 Economic Impact of […]

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Oktoberfest 2017

“Let no man thirst for good beer.” – Sam Adams OKTOBERFEST 2016 So in our previous lives, we used to organize trips to large scale festivals like the Running of the Bulls and Oktoberfest in Germany. We are happy to be brought out of the travel business to organize a trip to Germany to get […]

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Beer Sponsorships: White Claw Seltzer to Sponsor the Kentucky Derby

beer sponsorships

Today, White Claw Hard Seltzer – the number one selling hard seltzer in the nation1 – announced its plans to serve as the first-ever hard seltzer sponsor of the Kentucky Derby. As the category leader with 54 percent share, volume and velocity within the hard seltzer space2, White Claw will celebrate the event’s many traditions […]

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Guitar Gods Meet Beer Gods, Great Beer Ensues

karl Strauss

Karl Strauss Brewing Company and Taylor Guitars are celebrating the arrival of ReGreen Brut IPA with a Release Party on Friday, April 26th at the Karl Strauss Tasting Room. Not only is this the first opportunity to taste the beer, but the event will also feature appearances from Bob Taylor, Karl Strauss Brewmaster of R&D […]

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Beer Marketing Job: John Hass Assistant Marketing Manager

Associate Marketing Manager  This position balances strategic direction and oversight with direct development and implementation of marketing campaigns and promotions, coordinating cross-functional project teams, and deriving insights from analysis to build customer relationships and improve our organization or brand’s market position and impact. This role also supports in-house and agency marketing efforts by analyzing customer […]

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