Let’s face it, beer brands spend a lot of money on marketing. Much of that marketing spend is on advertising. Aside from the auto industry, brewers may spend more money on advertising than any other form of commerce. The latest numbers from 2016 show that beer companies spent nearly $400 million on advertising. Most of these ads are standard brand recognition volume plays. But a select few manage to rise above and become that special breed of commercial that transcends into the stratosphere.
Mandatory compiled their top 8 best beer commercials of 2018. These are some pretty amazing commercials. so be prepared to laugh and cry and dance and sing.
Here is one of our favorites: