Perrin Brewing Company has announced an exciting design update. The refresh kicked off in January, with the introduction of a sleek new logo, which was followed by updated cans and secondary packaging. All redesigned packaging across the brewery’s line-up of liquids is now appearing on shelves across Michigan. Perrin began crafting high-quality and consistent beer […]
Fresh off of their majority share sale, Ninkasi Brewing is revamping their beer packaging. Ninkasi Brewing Company, an independent craft brewery based in Eugene, Oregon, has refreshed the packaging for its bottle beer lineup to match the new brand vision rolled out last year with the introduction of Ninkasi beer in cans. The new packaging […]
Peachtree Packaging & Display, a brand caretaker that designs and manufacturers custom, semi-permanent/corrugated and permanent point of purchase (POP) and Direct to Consumer Experiential Packaging graphic packaging solutions, is now the exclusive manufacturer of Recycooler, a reusable and recyclable, earth friendly cooler made from a minimum of 60 percent post-consumer product and printed with soy based […]
Bud Light became the first beer in the United States to add a comprehensive on-pack serving facts and ingredient label, with the unveiling of a new secondary packaging design that will hit stores in February. In every aspect of their lives, people are demanding more and more transparency, and Bud Light wants beer drinkers to […]
The Global Beer Market is poised to grow strong during the forecast period 2017 to 2027 Some of the prominent trends that the market is witnessing include innovative products with flavored and craft beer and growing demand for imported beer. This industry report analyzes the market estimates and forecasts of all the given segments on […]
BEER MARKETING FOR BEER MARKETERS The Source For Beer Marketing News, Guides and Insights. Stay current with the latest news now. Learn from the best when you are ready to grow. Beer Marketing Ticker Beer Packaging: Heineken Refreshes Cans with New Look Thornbridge Brewery Redesigns Packaging Stella Artois Debuts New Limited-Edition Packaging for Wimbledon A […]
As a marketer, I have attended various conferences in the last year. Actually, I’ve been pretty busy when it comes to conferences! Here is a list of everywhere I’ve been over the last year: May 2015, San Diego $2000 (free if you’re on EO Board) Global Leadership Conference (GLC), hosted by Entrepreneur Organization (EO). I […]
